If you sell business coaching / consulting / courses you should look into building simple AI tools to increase your offer's value. For maybe $3k-10k on Upwork you can get a custom software built using ChatGPT's API that will make you look like a genius to your clients without much effort. EASIEST way by far to increase the perceived value of your offer, and to stand out in a competitive market. For example if you were coaching people on investing in AirBNB and a lot of clients have a hard time researching properties/neighborhoods, hire someone to build an AI tool that connects ChatGPT with Zillow's API to find properties with the criteria that you feed into it. These are not complex/expensive projects and they can add an extra 10-30% boost to your conversion rates by offering something none of your competitors can. |
Lessons learned from $62m+ in digital product sales.
The best sales process makes people feel like they are not being "sold". Instead, they get people to believe in a bigger opportunity, and see the company/person telling them about that opportunity as the only logical option to solve the problem they are explaining. For example, Russell Brunson did not try to sell people on himself or on ClickFunnels. He first wanted people to believe in the concept of "sales funnels", and to believe that it's difficult/expensive to build sales funnels from...
This offer launched on June 5th and in 6 weeks has done just under $400k in sales. Peak sales day was June 21st with over $28k in sales and currently hovering between $15k-25k/day from about $5k-7k/day in ad spend. 3 reasons this is working so well: 1 - Unique, "unbeatable" angle The only reason I launched this offer is because I thought of the angle while I was on a flight, and thought it had a lot of potential. Pulled out my laptop and started to research and see if anyone else was running...
I've scaled 3 different high-ticket offers to $20k+/day in ad spend each, and at peak was collectively spending $45k/day. I talk to marketers & offer owners spending $1k-8k/day and all of them have the same problem - they're terrified to scale/spend more. They - like me, until recently - all have the same belief that scaling = lower profits. And yes, there is a lot of business complexity involved with acquiring more customers. Increased overhead. Decreased customer experience. Increased...